Small Business Owners! Quality, professional photos can be a serious game changer for your brand and your business. Here are a few of the key reasons you should consider booking a small business branding photography session!
Professional Website Photos
Small business branding photography sessions can be used for beautiful website imagery. Having a top-notch website includes having high quality, brand specific images that are actually representative of your brand. Many people use stock photography or try to take photos themselves, but websites with images from a professional photographer appear more authoritative and cohesive. Websites using images pulled from various sources often look disjointed and inconsistent. Using stock imagery is not necessarily always a bad thing, but in the long run being able to see your actual product or service that you offer will be more relatable to your potential customers. Branding sessions with a photographer are catered to your business, your needs and your aesthetic. Understandably, those images will be more impactful than stock imagery.
Social Media and Marketing Content
If you use social media to engage with potential customers, content is king. Including images of you and your services or products is crucial. Use images from your photography session across various platforms, including Instagram, Facebook, TikTok and LinkedIn. Having professional images as profile photos and banners on accounts sets the tone for your account. Using consistent images across all of your platforms that you use for your business will help with overall brand recognition. Consider using the images from your small business branding photography session in other marketing channels such as email marketing and printed materials as well.
Small Business Branding Photography Shoots Are Fun!
As a business owner, showing off your product or service is fun and exciting! This is your time to shine. Consumers love understanding what distinguishes a brand. They love getting to know the story behind a brand. These photography sessions are all about you, your unique offering and what makes your business work. Have fun with it!
I love supporting small businesses and can’t wait to hear about yours! Reach out so we can start planning your session!